<![CDATA[Filetruth Forum

<![CDATA[Filetruth Forum - All Forums]]> https://filetruth.com/forum/ Wed, 30 Sep 2026 23:56:29 +0000 MyBB <![CDATA[Bester WordPress -Hosting -Filetruth]]> https://filetruth.com/forum/Thread-Bester-WordPress-Hosting-Filetruth Wed, 14 Aug 2024 05:44:47 +0000 https://filetruth.com/forum/Thread-Bester-WordPress-Hosting-Filetruth Ich teile die Erfahrung, weil ich das Beste in der Welt des Hosting gefühlt habe. Er habe zuerst Erfahrung in vielen Hosting -Unternehmen erzielt. Er war enttäuscht, aber mit filetruth.com am besten.

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Jetzt werde ich dasselbe sagen]]> Ich teile die Erfahrung, weil ich das Beste in der Welt des Hosting gefühlt habe. Er habe zuerst Erfahrung in vielen Hosting -Unternehmen erzielt. Er war enttäuscht, aber mit filetruth.com am besten.

Ich nutze mit F3 -Plan sehr hochwertige Full -Service
Mein Domainname iAinglenfans.org hai hai Ich habe mich in den letzten 11 Monaten gut gefühlt und habe viele Domain -Namen gehostet und die Domain -Namen weiter geändert Ich habe das gleiche, ich würde sagen, dass ihr alle es auch kaufen musst
Warum mit WordPress Premium Service alles unbegrenzt ist und eine Klick -Installation von 500+ Software -Website ist kostenlos
Jetzt werde ich dasselbe sagen]]> <![CDATA[Share your experience of all hosting companies]]> https://filetruth.com/forum/Thread-Share-your-experience-of-all-hosting-companies Wed, 14 Aug 2024 05:42:45 +0000 https://filetruth.com/forum/Thread-Share-your-experience-of-all-hosting-companies Hosting review option is being given here you can share your experience of all hosting companies on our platform]]> Hosting review option is being given here you can share your experience of all hosting companies on our platform]]> <![CDATA[50% OFF All Reseller Hosting Plan]]> https://filetruth.com/forum/Thread-50-OFF-All-Reseller-Hosting-Plan Sun, 11 Aug 2024 16:13:07 +0000 https://filetruth.com/forum/Thread-50-OFF-All-Reseller-Hosting-Plan This coupon is valid for new users
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]]> <![CDATA[What is SSL TLS certificate?]]> https://filetruth.com/forum/Thread-What-is-SSL-TLS-certificate Sun, 16 Jan 2022 14:34:21 +0000 https://filetruth.com/forum/Thread-What-is-SSL-TLS-certificate An SSL certificate is a digital certificate that authenticates a website's identity and enables an encrypted connection. SSL stands for Secure Sockets Layer, a security protocol that creates an encrypted link between a web server and a web browser.

Companies and organizations need to add SSL certificates to their websites to secure online transactions and keep customer information private and secure.

In short: SSL keeps internet connections secure and prevents criminals from reading or modifying information transferred between two systems. When you see a padlock icon next to the URL in the address bar, that means SSL protects the website you are visiting.
Since its inception about 25 years ago, there have been several versions of SSL protocol, all of which at some point ran into security troubles. A revamped and renamed version followed — TLS (Transport Layer Security), which is still in use today. However, the initials SSL stuck, so the new version of the protocol is still usually called by the old name.

How do SSL certificates work?

SSL works by ensuring that any data transferred between users and websites, or between two systems, remains impossible to read. It uses encryption algorithms to scramble data in transit, which prevents hackers from reading it as it is sent over the connection. This data includes potentially sensitive information such as names, addresses, credit card numbers, or other financial details.

The process works like this:

A browser or server attempts to connect to a website (i.e., a web server) secured with SSL.
The browser or server requests that the web server identifies itself.
The web server sends the browser or server a copy of its SSL certificate in response.
The browser or server checks to see whether it trusts the SSL certificate. If it does, it signals this to the webserver.
The web server then returns a digitally signed acknowledgment to start an SSL encrypted session.
Encrypted data is shared between the browser or server and the webserver.

This process is sometimes referred to as an "SSL handshake." While it sounds like a lengthy process, it takes place in milliseconds.

When a website is secured by an SSL certificate, the acronym HTTPS (which stands for HyperText Transfer Protocol Secure) appears in the URL. Without an SSL certificate, only the letters HTTP – i.e., without the S for Secure – will appear. A padlock icon will also display in the URL address bar. This signals trust and provides reassurance to those visiting the website.

To view an SSL certificate's details, you can click on the padlock symbol located within the browser bar. Details typically included within SSL certificates include:

The domain name that the certificate was issued for
Which person, organization, or device it was issued to
Which Certificate Authority issued it
The Certificate Authority's digital signature
Associated subdomains
Issue date of the certificate
The expiry date of the certificate
The public key (the private key is not revealed)

Why you need an SSL certificate

Websites need SSL certificates to keep user data secure, verify ownership of the website, prevent attackers from creating a fake version of the site, and convey trust to users.

If a website is asking users to sign in, enter personal details such as their credit card numbers, or view confidential information such as health benefits or financial information, then it is essential to keep the data confidential. SSL certificates help keep online interactions private and assure users that the website is authentic and safe to share private information with.

More relevant to businesses is the fact that an SSL certificate is required for an HTTPS web address. HTTPS is the secure form of HTTP, which means that HTTPS websites have their traffic encrypted by SSL. Most browsers tag HTTP sites – those without SSL certificates – as "not secure." This sends a clear signal to users that the site may not be trustworthy – incentivizing businesses who have not done so to migrate to HTTPS.

An SSL certificate helps to secure information such as:

Login credentials
Credit card transactions or bank account information
Personally identifiable information — such as full name, address, date of birth, or telephone number
Legal documents and contracts
Medical records
Proprietary information

Types of SSL certificate

There are different types of SSL certificates with different validation levels. The six main types are:

Extended Validation certificates (EV SSL)
Organization Validated certificates (OV SSL)
Domain Validated certificates (DV SSL)
Wildcard SSL certificates
Multi-Domain SSL certificates (MDC)
Unified Communications Certificates (UCC)

Extended Validation certificates (EV SSL)

This is the highest-ranking and most expensive type of SSL certificate. It tends to be used for high profile websites which collect data and involve online payments. When installed, this SSL certificate displays the padlock, HTTPS, name of the business, and the country on the browser address bar. Displaying the website owner's information in the address bar helps distinguish the site from malicious sites. To set up an EV SSL certificate, the website owner must go through a standardized identity verification process to confirm they are authorized legally to the exclusive rights to the domain.

Organization Validated certificates (OV SSL)

This version of SSL certificate has a similar assurance similar level to the EV SSL certificate since to obtain one; the website owner needs to complete a substantial validation process. This type of certificate also displays the website owner's information in the address bar to distinguish from malicious sites. OV SSL certificates tend to be the second most expensive (after EV SSLs), and their primary purpose is to encrypt the user's sensitive information during transactions. Commercial or public-facing websites must install an OV SSL certificate to ensure that any customer information shared remains confidential.

Domain Validated certificates (DV SSL)

The validation process to obtain this SSL certificate type is minimal, and as a result, Domain Validation SSL certificates provide lower assurance and minimal encryption. They tend to be used for blogs or informational websites – i.e., which do not involve data collection or online payments. This SSL certificate type is one of the least expensive and quickest to obtain. The validation process only requires website owners to prove domain ownership by responding to an email or phone call. The browser address bar only displays HTTPS and a padlock with no business name displayed.

Wildcard SSL certificates

Wildcard SSL certificates allow you to secure a base domain and unlimited sub-domains on a single certificate. If you have multiple sub-domains to secure, then a Wildcard SSL certificate purchase is much less expensive than buying individual SSL certificates for each of them. Wildcard SSL certificates have an asterisk * as part of the common name, where the asterisk represents any valid sub-domains that have the same base domain. For example, a single Wildcard certificate for *website can be used to secure:

payments.yourdomain.com
login.yourdomain.com
mail.yourdomain.com
download.yourdomain.com
anything.yourdomain.com

Multi-Domain SSL Certificate (MDC)

A Multi-Domain certificate can be used to secure many domains and/or sub-domain names. This includes the combination of completely unique domains and sub-domains with different TLDs (Top-Level Domains) except for local/internal ones.

For example:

www.example.com
example.org
mail.this-domain.net
example.anything.com.au
checkout.example.com
secure.example.org

Multi-Domain certificates do not support sub-domains by default. If you need to secure both http://www.example.com and example.com with one Multi-Domain certificate, then both hostnames should be specified when obtaining the certificate.

Unified Communications Certificate (UCC)

Unified Communications Certificates (UCC) are also considered Multi-Domain SSL certificates. UCCs were initially designed to secure Microsoft Exchange and Live Communications servers. Today, any website owner can use these certificates to allow multiple domain names to be secured on a single certificate. UCC Certificates are organizationally validated and display a padlock on a browser. UCCs can be used as EV SSL certificates to give website visitors the highest assurance through the green address bar.

It is essential to be familiar with the different types of SSL certificates to obtain the right type of certificate for your website.

How to obtain an SSL certificate

SSL certificates can be obtained directly from a Certificate Authority (CA). Certificate Authorities – sometimes also referred to as Certification Authorities – issue millions of SSL certificates each year. They play a critical role in how the internet operates and how transparent, trusted interactions can occur online.

The cost of an SSL certificate can range from free to hundreds of dollars, depending on the level of security you require. Once you decide on the type of certificate you require, you can then look for Certificate Issuers, which offer SSLs at the level you require.

Obtaining your SSL involves the following steps:

Prepare by getting your server set up and ensuring your WHOIS record is updated and matches what you are submitting to the Certificate Authority (it needs to show the correct company name and address, etc.)
Generating a Certificate Signing Request (CSR) on your server. This is an action your hosting company can assist with.
Submitting this to the Certificate Authority to validate your domain and company details
Installing the certificate they provide once the process is complete.

Once obtained, you need to configure the certificate on your web host or on your own servers if you host the website yourself.
How quickly you receive your certificate depends on what type of certificate you get and which certificate provider you procure it from. Each level of validation takes a different length of time to complete. A simple Domain Validation SSL certificate can be issued within minutes of being ordered, whereas Extended Validation can take as long as a full week.

Can an SSL certificate be used on multiple servers?

It is possible to use one SSL certificate for multiple domains on the same server. Depending on the vendor, you can also use one SSL certificate on multiple servers. This is because of Multi-Domain SSL certificates, which we discussed above.

As the name implies, Multi-Domain SSL Certificates work with multiple domains. The number is left up to the specific issuing Certificate Authority. A Multi-Domain SSL Certificate is different from a Single Domain SSL Certificate, which – again, as the name implies – is designed to secure a single domain.

To make matters confusing, you may hear Multi-Domain SSL Certificates, also referred to as SAN certificates. SAN stands for Subject Alternative Name. Every multi-domain certificate has additional fields (i.e., SANs), which you can use to list additional domains that you want to cover under one certificate.

Unified Communications Certificates (UCCs) and Wildcard SSL Certificates also allow for multi-domains and, in the latter case, an unlimited number of subdomains.

What happens when an SSL certificate expires?

SSL certificates do expire; they don't last forever. The Certificate Authority/Browser Forum, which serves as the de facto regulatory body for the SSL industry, states that SSL certificates should have a lifespan of no more than 27 months. This essentially means two years plus you can carry over up to three months if you renew with time remaining on your previous SSL certificate.

SSL certificates expire because, as with any form of authentication, information needs to be periodically re-validated to check it is still accurate. Things change on the internet, as companies and also websites are bought and sold. As they change hands, the information relevant to SSL certificates also changes. The purpose of the expiry period is to ensure that the information used to authenticate servers and organizations is as up-to-date and accurate as possible.

Previously, SSL certificates could be issued for as long as five years, which was subsequently reduced to three and most recently to two years plus a potential extra three months. In 2020, Google, Apple, and Mozilla announced they would enforce one-year SSL certificates, despite this proposal being voted down by the Certificate Authority Browser Forum. This took effect from September 2020. It is possible that in the future, the length of validity will reduce still further.

When an SSL certificate expires, it makes the site in question unreachable. When a user's browser arrives at a website, it checks the SSL certificate's validity within milliseconds (as part of the SSL handshake). If the SSL certificate has expired, visitors will receive a message to the effect of — "This site is not secure. Potential risk ahead".

While users do have the option to proceed, it is not advisable to do so, given the cybersecurity risks involved, including the possibility of malware. This will significantly impact bounce rates for website owners, as users rapidly click off the homepage and go elsewhere.

Keeping on top of when SSL certificates expire presents a challenge for larger businesses. While smaller and medium-sized businesses (SMEs) may have one or only a few certificates to manage, enterprise-level organizations that potentially transact across markets – with numerous websites and networks – will have many more. At this level, allowing an SSL certificate to expire is usually the result of oversight rather than incompetence. The best way for larger businesses to stay on top of when their SSL certificates expire is by using a certificate management platform. There are various products on the market, which you can find using an online search. These allow enterprises to see and manage digital certificates across their entire infrastructure. If you do use one of these platforms, it is important to log in regularly so you can be aware of when renewals are due.

If you allow a certificate to expire, the certificate becomes invalid, and you will no longer be able to run secure transactions on your website. The Certification Authority (CA) will prompt you to renew your SSL certificate before the expiration date.

Whichever Certificate Authority or SSL service you use to obtain your SSL certificates from will send you expiration notifications at set intervals, usually starting at 90 days out. Try to ensure that these reminders are being sent to an email distribution list — rather than a single individual, who may have left the company or moved to another role by the time the reminder is sent. Think about which stakeholders in your company are on this distribution list to ensure the right people see the reminders at the right time.

How to tell if a site has an SSL certificate

The easiest way to see if a site has an SSL certificate is by looking at the address bar in your browser:

If the URL begins with HTTPS instead of HTTP, that means the site is secured using an SSL certificate.
Secure sites show a closed padlock emblem, which you can click on to see security details – the most trustworthy sites will have green padlocks or address bars.
Browsers also show warning signs when a connection is not secure — such as a red padlock, a padlock which is not closed, a line going through the website's address, or a warning triangle on top of the padlock emblem.

How to ensure your online session is safe

Only submit your personal data and online payment details to websites with EV or OV certificates. DV certificates are not suitable for eCommerce websites. You can tell if a site has an EV or OV certificate by looking at the address bar. For an EV SSL, the organization's name will be visible in the address bar itself. For an OV SSL, you can see the organization's name's details by clicking on the padlock icon. For a DV SSL, only the padlock icon is visible.

Read the website's privacy policy. This enables you to see how your data will be used. Legitimate companies will be transparent about how they collect your data and what they do with it.

Look out for trust signals or indicators on websites.
As well as SSL certificates, these include reputable logos or badges which show the website meets specific security standards. Other signs that can help you determine if a site is real or not include checking for a physical address and telephone number, checking their returns or refunds policy, and making sure prices are believable and not too good to be true.

Stay alert to phishing scams.
Sometimes cyber attackers create websites that mimic existing websites to trick people into purchasing something or logging in to their phishing site. It is possible for a phishing site to obtain an SSL certificate and therefore encrypt all the traffic that flows between you and it. A growing proportion of phishing scams occur on HTTPS sites — deceiving users who feel reassured by the padlock icon's presence.

To avoid these kinds of attacks:

Always examine the domain of the site you are on and ensure it is spelled correctly. The URL of a fake site might differ by only one character – e.g., amaz0n.com instead of amazon.com. If in doubt, type the domain directly into your browser to make sure you are connecting to the website you intend to visit.
Never enter logins, passwords, banking credentials, or any other personal information on the site unless you are sure of its authenticity.
Always consider what a particular site is offering, whether it looks suspicious, and whether you really need to register on it.
Make sure your devices are well protected: Internet Security checks URLs against an extensive database of phishing sites, and it detects scams regardless of how "safe" the resource looks.

A browser or server attempts to connect to a website (i.e., a web server) secured with SSL.
The browser or server requests that the web server identifies itself.
The web server sends the browser or server a copy of its SSL certificate in response.
The browser or server checks to see whether it trusts the SSL certificate. If it does, it signals this to the webserver.
The web server then returns a digitally signed acknowledgment to start an SSL encrypted session.
Encrypted data is shared between the browser or server and the webserver.

The domain name that the certificate was issued for
Which person, organization, or device it was issued to
Which Certificate Authority issued it
The Certificate Authority's digital signature
Associated subdomains
Issue date of the certificate
The expiry date of the certificate
The public key (the private key is not revealed)

Login credentials
Credit card transactions or bank account information
Personally identifiable information — such as full name, address, date of birth, or telephone number
Legal documents and contracts
Medical records
Proprietary information

Types of SSL certificate

There are different types of SSL certificates with different validation levels. The six main types are:

Extended Validation certificates (EV SSL)
Organization Validated certificates (OV SSL)
Domain Validated certificates (DV SSL)
Wildcard SSL certificates
Multi-Domain SSL certificates (MDC)
Unified Communications Certificates (UCC)

payments.yourdomain.com
login.yourdomain.com
mail.yourdomain.com
download.yourdomain.com
anything.yourdomain.com

www.example.com
example.org
mail.this-domain.net
example.anything.com.au
checkout.example.com
secure.example.org

Prepare by getting your server set up and ensuring your WHOIS record is updated and matches what you are submitting to the Certificate Authority (it needs to show the correct company name and address, etc.)
Generating a Certificate Signing Request (CSR) on your server. This is an action your hosting company can assist with.
Submitting this to the Certificate Authority to validate your domain and company details
Installing the certificate they provide once the process is complete.

If the URL begins with HTTPS instead of HTTP, that means the site is secured using an SSL certificate.
Secure sites show a closed padlock emblem, which you can click on to see security details – the most trustworthy sites will have green padlocks or address bars.
Browsers also show warning signs when a connection is not secure — such as a red padlock, a padlock which is not closed, a line going through the website's address, or a warning triangle on top of the padlock emblem.

Always examine the domain of the site you are on and ensure it is spelled correctly. The URL of a fake site might differ by only one character – e.g., amaz0n.com instead of amazon.com. If in doubt, type the domain directly into your browser to make sure you are connecting to the website you intend to visit.
Never enter logins, passwords, banking credentials, or any other personal information on the site unless you are sure of its authenticity.
Always consider what a particular site is offering, whether it looks suspicious, and whether you really need to register on it.
Make sure your devices are well protected: Internet Security checks URLs against an extensive database of phishing sites, and it detects scams regardless of how "safe" the resource looks.

Cybersecurity risks continue to evolve but understanding the types of SSL certificates to look out for and how to distinguish a safe site from a potentially dangerous one will help internet users avoid scams and protect their personal data from cybercriminals.]]> <![CDATA[Why Need Dedicated Server]]> https://filetruth.com/forum/Thread-Why-Need-Dedicated-Server Thu, 06 Jan 2022 14:23:21 +0000 https://filetruth.com/forum/Thread-Why-Need-Dedicated-Server What Is a Dedicated Server
A dedicated server is a type of web hosting in which a client has the exclusive use of an entire server.

When you’re starting a new website, blog or app, one of the first decisions you’ll have to make is how to host your site. While there are a few different ways you can choose to host your site, two commonly used types of servers are shared servers and dedicated servers. A shared server, as its name suggests, is shared with other web clients. With a dedicated server, however, your site is the only one that will be hosted on the server.

Below are some factors to consider when considering a dedicated server, and the comparison between the two types.

Dedicated vs. shared hosting
Gigenet outlined some differences between dedicated and shared hosting. Here are some points to consider when deciding which is right for your business.

Cost

If you have a shared server with other websites, you’ll share the costs of operating that server with them. Having a dedicated server means you’ll be paying the entire cost to run the server and for hardware upgrades, software and the possibility of staff to maintain the server. The costs are higher with a dedicated server, but you get more options.

Bandwidth

Sharing a server means sharing the resources of the physical server, including bandwidth, memory and processing. If another website hosted on the server is generating a lot of traffic, it may slow down the speed of your site. If your site does not expect a lot of traffic, this may not be as big a problem; but for online shopping, this may affect the speed in which your clients can access the pages. On a dedicated server, all the bandwidth and processing power belongs to your site alone.

Security

On a shared server, it’s the responsibility of the hosting company to install firewalls, malware software and all server security programs. When operating a dedicated server, it’s your responsibility to install the security software you want. Because you’re the only user on the server, there is less of a chance of viruses or a security breach from other sites.

Tech experience

Like with security, on a shared server it is the responsibility of the hosting company to take care of the more technical needs of the server. Dedicated server clients need to have more tech knowledge in order to operate in server administration and management.

Control

The biggest advantage to a dedicated server is having all the control. Ultimately, with a shared server, the hosting company has all responsibility and makes the choices for its clients. A dedicated server gives you all the flexibility to choose the programs to give your site the optimal operational performance.

Pros and cons of dedicated server hosting

To summarize the points above, WHGuide offers these pros and cons of using dedicated servers.
Pros:

High uptime percentage.
Better performance.
More reliability.
Better security.
Greater flexibility.
Unlimited access.

Cons:

Increased cost.
Not recommended for small businesses or sites with low traffic.
Requires technical knowledge/experience.

[Read: A Complete Guide to Building a Business Website]

[b]Which is best for you?
[/b]
When it comes to making an informed decision on what is the best type of server for your needs, you’ll need to understand your business’s budget and operational needs.

For smaller businesses, a shared server will keep costs down and take care of some of the technical aspects, but limits your control and may slow down your site.

A dedicated server will cost more and require more tech knowledge. However, it gives you the flexibility to run the server your way and won’t have your site slowed down by the others hosted on a shared server. You’re able to control your security measures, the software that it runs on and the server’s technical limitations. If you’re planning on generating a lot of web traffic or needing more data and bandwidth, a dedicated server is the way to go.

CO— does not review or recommend products or services. For more information on choosing the best website hosting service, visit our friends at business.

CO— aims to bring you inspiration from leading respected experts. However, before making any business decision, you should consult a professional who can advise you based on your individual situation.

Want to read more? Be sure to follow us on LinkedIn!

To stay on top of all the news impacting your small business, go here for all of our latest small business news and updates.
[b]CO—is committed to helping you start, run and grow your small business. Learn more about the benefits of small business membership[/b]]]> What Is a Dedicated Server
A dedicated server is a type of web hosting in which a client has the exclusive use of an entire server.

When you’re starting a new website, blog or app, one of the first decisions you’ll have to make is how to host your site. While there are a few different ways you can choose to host your site, two commonly used types of servers are shared servers and dedicated servers. A shared server, as its name suggests, is shared with other web clients. With a dedicated server, however, your site is the only one that will be hosted on the server.

Below are some factors to consider when considering a dedicated server, and the comparison between the two types.

Dedicated vs. shared hosting
Gigenet outlined some differences between dedicated and shared hosting. Here are some points to consider when deciding which is right for your business.

Cost

If you have a shared server with other websites, you’ll share the costs of operating that server with them. Having a dedicated server means you’ll be paying the entire cost to run the server and for hardware upgrades, software and the possibility of staff to maintain the server. The costs are higher with a dedicated server, but you get more options.

Bandwidth

Sharing a server means sharing the resources of the physical server, including bandwidth, memory and processing. If another website hosted on the server is generating a lot of traffic, it may slow down the speed of your site. If your site does not expect a lot of traffic, this may not be as big a problem; but for online shopping, this may affect the speed in which your clients can access the pages. On a dedicated server, all the bandwidth and processing power belongs to your site alone.

Security

On a shared server, it’s the responsibility of the hosting company to install firewalls, malware software and all server security programs. When operating a dedicated server, it’s your responsibility to install the security software you want. Because you’re the only user on the server, there is less of a chance of viruses or a security breach from other sites.

Tech experience

Like with security, on a shared server it is the responsibility of the hosting company to take care of the more technical needs of the server. Dedicated server clients need to have more tech knowledge in order to operate in server administration and management.

Control

The biggest advantage to a dedicated server is having all the control. Ultimately, with a shared server, the hosting company has all responsibility and makes the choices for its clients. A dedicated server gives you all the flexibility to choose the programs to give your site the optimal operational performance.

Pros and cons of dedicated server hosting

To summarize the points above, WHGuide offers these pros and cons of using dedicated servers.
Pros:

High uptime percentage.
Better performance.
More reliability.
Better security.
Greater flexibility.
Unlimited access.

Cons:

Increased cost.
Not recommended for small businesses or sites with low traffic.
Requires technical knowledge/experience.

[Read: A Complete Guide to Building a Business Website]

[b]Which is best for you?
[/b]
When it comes to making an informed decision on what is the best type of server for your needs, you’ll need to understand your business’s budget and operational needs.

For smaller businesses, a shared server will keep costs down and take care of some of the technical aspects, but limits your control and may slow down your site.

A dedicated server will cost more and require more tech knowledge. However, it gives you the flexibility to run the server your way and won’t have your site slowed down by the others hosted on a shared server. You’re able to control your security measures, the software that it runs on and the server’s technical limitations. If you’re planning on generating a lot of web traffic or needing more data and bandwidth, a dedicated server is the way to go.

CO— does not review or recommend products or services. For more information on choosing the best website hosting service, visit our friends at business.

CO— aims to bring you inspiration from leading respected experts. However, before making any business decision, you should consult a professional who can advise you based on your individual situation.

Want to read more? Be sure to follow us on LinkedIn!

To stay on top of all the news impacting your small business, go here for all of our latest small business news and updates.
[b]CO—is committed to helping you start, run and grow your small business. Learn more about the benefits of small business membership[/b]]]> <![CDATA[VestaCP Install For Webmaster]]> https://filetruth.com/forum/Thread-VestaCP-Install-For-Webmaster Thu, 06 Jan 2022 14:13:17 +0000 https://filetruth.com/forum/Thread-VestaCP-Install-For-Webmaster Getting started with Vesta Control Panel

In this tutorial, we are going to provide you with step-by-step instructions on how to install Vesta control panel on an Ubuntu 16.04 VPS and help you getting started with it. Vesta control panel (VestaCP) is an open source hosting control panel, which can be used to manage multiple websites, creat and manage email accounts, FTP accounts, and MySQL databases, manage DNS records and more.

1. Update the system

Make sure your package list and the OS packages are up to date by running the following commands:

sudo apt-get update
sudo apt-get upgrade

You can also configure automatic updates.

2. Install VestaCP

It is recommended to have a minimal install base OS packages, so stop and uninstall Apache, MySQL etc. and delete their configuration files e.g.:

systemctl stop apache2
systemctl stop mysql
apt-get purge apache2* libapache2* mysql-client* mysql-common* mysql-server*
apt autoremove

Install the curl package:

apt-get install curl

Installation of VestaCP is quite simple:
Log in to your server via SSH as root user, download the installation script and run it:

curl -O http://vestacp.com/pub/vst-install.sh
bash vst-install.sh

Also, you can customize the installation using the advanced install settings at https://vestacp.com/install/ and generate install command to install nginx, php-fpm, proftpd, exim, dovecot, spamassassin, named, iptables, MySQL and use file system quota:

bash vst-install.sh --nginx yes --phpfpm yes --apache no --named yes --remi no --vsftpd no --proftpd yes --iptables yes --fail2ban no --quota yes --exim yes --dovecot yes --spamassassin yes --clamav no --mysql yes --postgresql no --hostname your-domain.com --email admin@your-domain.com --password Y0ur_Pa55w0rD

Do not forget to change ‘your-domain.com’ with your actual domain name and use a strong password for your VestaCP Admin user.

If everything is OK, you should receive an output like this:

Vesta Control Panel

Following software will be installed on your system:
- Nginx Web Server
- PHP-FPM Application Server
- Bind DNS Server
- Exim mail server + Antispam
- Dovecot POP3/IMAP Server
- MySQL Database Server
- ProFTPD FTP Server
- Iptables Firewall

Would you like to continue [y/n]:

Enter ‘y’ and wait a couple of minutes for the installation to complete.
Once the VestaCP installation is complete, you should receive an email with the VestaCP URL, username and password:

Congratulations, you have just successfully installed Vesta Control Panel

https://your_server_IP:8083
username: admin
password: Y0ur_Pa55w0rD

Open https://your_server_IP:8083 , enter the username and password and click ‘Log in’. From this page you can add domains, create email accounts, databases, FTP accounts, add/modify DNS records etc.

3. Add new domains

To add a new domain, click on ‘WEB’ >> ‘ADD WEB DOMAIN’ >> enter your new domain name and click ‘Add’.

4. Add new email accounts

To create a new email account, click on ‘MAIL’ >> hover over the domain name >> click ‘ADD ACCOUNT’ >> enter your new email address (without the domain name), click generate to generate a password for your email account and click ‘Add’.

5. Add new domains and create email accounts

To add a new domain name for a new email account, click on ‘MAIL’ >> ‘ADD MAIL DOMAIN’ >> enter your domain name, select ‘AntiSpam Support’, ‘AntiVirus Support’, ‘DKIM Support’ and click ‘Add’.

6. Create a new database

To create a database, click on ‘DB’ >> ‘ADD DATABASE’ >> enter your new database name, database username, click generate to generate a password for your MySQL user, and click ‘Add’.

Of course, you don’t have to do any of this if you use one of our Managed Hosting services, in which case you can simply ask our expert Linux admins to install VestaCP for you. They will also help you getting started with Vesta Control Panel. They are available 24×7 and will take care of your request immediately.
PS. If you liked this post please share it with your friends on the social networks using the buttons below or simply leave a reply in the comments section. Thanks.]]> Getting started with Vesta Control Panel

In this tutorial, we are going to provide you with step-by-step instructions on how to install Vesta control panel on an Ubuntu 16.04 VPS and help you getting started with it. Vesta control panel (VestaCP) is an open source hosting control panel, which can be used to manage multiple websites, creat and manage email accounts, FTP accounts, and MySQL databases, manage DNS records and more.

1. Update the system

Make sure your package list and the OS packages are up to date by running the following commands:

sudo apt-get update
sudo apt-get upgrade

You can also configure automatic updates.

2. Install VestaCP

It is recommended to have a minimal install base OS packages, so stop and uninstall Apache, MySQL etc. and delete their configuration files e.g.:

systemctl stop apache2
systemctl stop mysql
apt-get purge apache2* libapache2* mysql-client* mysql-common* mysql-server*
apt autoremove

Install the curl package:

apt-get install curl

Installation of VestaCP is quite simple:
Log in to your server via SSH as root user, download the installation script and run it:

curl -O http://vestacp.com/pub/vst-install.sh
bash vst-install.sh

Also, you can customize the installation using the advanced install settings at https://vestacp.com/install/ and generate install command to install nginx, php-fpm, proftpd, exim, dovecot, spamassassin, named, iptables, MySQL and use file system quota:

bash vst-install.sh --nginx yes --phpfpm yes --apache no --named yes --remi no --vsftpd no --proftpd yes --iptables yes --fail2ban no --quota yes --exim yes --dovecot yes --spamassassin yes --clamav no --mysql yes --postgresql no --hostname your-domain.com --email admin@your-domain.com --password Y0ur_Pa55w0rD

Do not forget to change ‘your-domain.com’ with your actual domain name and use a strong password for your VestaCP Admin user.

If everything is OK, you should receive an output like this:

Vesta Control Panel

Following software will be installed on your system:
- Nginx Web Server
- PHP-FPM Application Server
- Bind DNS Server
- Exim mail server + Antispam
- Dovecot POP3/IMAP Server
- MySQL Database Server
- ProFTPD FTP Server
- Iptables Firewall

Would you like to continue [y/n]:

Enter ‘y’ and wait a couple of minutes for the installation to complete.
Once the VestaCP installation is complete, you should receive an email with the VestaCP URL, username and password:

Congratulations, you have just successfully installed Vesta Control Panel

https://your_server_IP:8083
username: admin
password: Y0ur_Pa55w0rD

Open https://your_server_IP:8083 , enter the username and password and click ‘Log in’. From this page you can add domains, create email accounts, databases, FTP accounts, add/modify DNS records etc.

3. Add new domains

To add a new domain, click on ‘WEB’ >> ‘ADD WEB DOMAIN’ >> enter your new domain name and click ‘Add’.

4. Add new email accounts

To create a new email account, click on ‘MAIL’ >> hover over the domain name >> click ‘ADD ACCOUNT’ >> enter your new email address (without the domain name), click generate to generate a password for your email account and click ‘Add’.

5. Add new domains and create email accounts

To add a new domain name for a new email account, click on ‘MAIL’ >> ‘ADD MAIL DOMAIN’ >> enter your domain name, select ‘AntiSpam Support’, ‘AntiVirus Support’, ‘DKIM Support’ and click ‘Add’.

6. Create a new database

To create a database, click on ‘DB’ >> ‘ADD DATABASE’ >> enter your new database name, database username, click generate to generate a password for your MySQL user, and click ‘Add’.

Improve your website's user experience. ...
Write great content optimized for SEO. ...
Get more backlinks. ...
Improve your page speed. ...
Fix broken links. ...
Optimize your images. ...
Use H1 and H2 header tags. ...
Optimize for local search.

10 Google Hacks to Improve Your Search Rank for Free

10 Google Hacks graphic
Money alone can’t buy Google rank, but with a little time and strategy you can improve your position on the search engine results page (SERP) without spending a dime. Here are 10 free ways to improve your Google search rank.

Improve your website’s user experience. According to a study on ranking factors by SEMrush, the top four ranking factors are website visits, time on site, pages per session, and bounce rate. All four of those are directly related to the experience your website is providing your users. It’s pretty simple: If your website is easy and enjoyable to use and offers valuable information, you’ll get more visitors, who will stay longer on your site and visit more pages, and that will improve your search rank.

Write great content optimized for SEO. Having high-quality content on your website is one of the best ways to increase traffic and improve your search rank. In fact, in a recent poll of marketing professionals, 57% said on-page content development was the most effective SEO tactic. Make sure your content is mistake-free, keyword-rich, mobile-optimized, written to address the specific needs of your target audience, and includes valuable links to additional internal and external content.

Get more backlinks. Backlinks—links from other sites to yours—are one of the most heavily weighted Google ranking factors. Incoming links to your website content from high-authority domains show your site’s authority, bring in traffic, and improve your search ranking.
Improve your page speed. Google began using mobile page speed as a ranking factor in July, and while it said the “speed update” will only affect a small percentage of sites, it’s still a good idea to make sure your site is as fast as possible—both to improve your search rank and provide a good user experience.

Fix broken links. Having quality links on your website is one of the best ways to boost traffic and establish the authority of your site, but links that bring up a 404 error hurt both your user experience and your search rank. Use a tool like BrokenLinkCheck or Dead Link Checker to find any broken links.

Optimize your images. Optimizing your images is crucial to boosting the speed of your site and making it easier for Google to identify the images on your web pages. Make sure all your website images are compressed, have descriptive filenames, and include alt text.

Use H1 and H2 header tags. Not only do headers make your content more readable and easier to understand for humans and search engines alike, there is a strong correlation between Google search rank and the use of header tags in the body of your content. Header tags are also a great way to show the structure of your content and emphasize your key points.

Optimize for local search. More and more people are using their smartphones to search for businesses “near me.” To improve your chances of having your business show up in relevant local searches, make sure you claim your Google My Business listing, provide relevant content in Google Posts, get your business listed in local directories, and improve your online reputation with great online reviews.

Optimize for voice search. According to a study by comScore, by 2020 half of all searches will be done by voice. Make sure those voice searches find your business by incorporating likely voice search phrases into your website content—be sure to use full sentences phrased in a natural conversational style rather than single keywords.

Aim for “position zero.” When a user asks a question in Google Search, Google sometimes pulls content from a relevant website and displays it in a special featured snippet or answer box above the #1 search result. Getting content into a featured snippet is a great way to increase traffic (snippets include a link to the page where the content came from), as well as boost the credibility and visibility of your brand. To increase your chances of having your content selected as a featured snippet by Google, think of likely searches related to your business and pepper your site with clear, authoritative answers.]]> Here are 10 free ways to improve your Google search rank.

Improve your website's user experience. ...
Write great content optimized for SEO. ...
Get more backlinks. ...
Improve your page speed. ...
Fix broken links. ...
Optimize your images. ...
Use H1 and H2 header tags. ...
Optimize for local search.

10 Google Hacks to Improve Your Search Rank for Free

10 Google Hacks graphic
Money alone can’t buy Google rank, but with a little time and strategy you can improve your position on the search engine results page (SERP) without spending a dime. Here are 10 free ways to improve your Google search rank.

Improve your website’s user experience. According to a study on ranking factors by SEMrush, the top four ranking factors are website visits, time on site, pages per session, and bounce rate. All four of those are directly related to the experience your website is providing your users. It’s pretty simple: If your website is easy and enjoyable to use and offers valuable information, you’ll get more visitors, who will stay longer on your site and visit more pages, and that will improve your search rank.

Write great content optimized for SEO. Having high-quality content on your website is one of the best ways to increase traffic and improve your search rank. In fact, in a recent poll of marketing professionals, 57% said on-page content development was the most effective SEO tactic. Make sure your content is mistake-free, keyword-rich, mobile-optimized, written to address the specific needs of your target audience, and includes valuable links to additional internal and external content.

Get more backlinks. Backlinks—links from other sites to yours—are one of the most heavily weighted Google ranking factors. Incoming links to your website content from high-authority domains show your site’s authority, bring in traffic, and improve your search ranking.
Improve your page speed. Google began using mobile page speed as a ranking factor in July, and while it said the “speed update” will only affect a small percentage of sites, it’s still a good idea to make sure your site is as fast as possible—both to improve your search rank and provide a good user experience.

Fix broken links. Having quality links on your website is one of the best ways to boost traffic and establish the authority of your site, but links that bring up a 404 error hurt both your user experience and your search rank. Use a tool like BrokenLinkCheck or Dead Link Checker to find any broken links.

Optimize your images. Optimizing your images is crucial to boosting the speed of your site and making it easier for Google to identify the images on your web pages. Make sure all your website images are compressed, have descriptive filenames, and include alt text.

Use H1 and H2 header tags. Not only do headers make your content more readable and easier to understand for humans and search engines alike, there is a strong correlation between Google search rank and the use of header tags in the body of your content. Header tags are also a great way to show the structure of your content and emphasize your key points.

Optimize for local search. More and more people are using their smartphones to search for businesses “near me.” To improve your chances of having your business show up in relevant local searches, make sure you claim your Google My Business listing, provide relevant content in Google Posts, get your business listed in local directories, and improve your online reputation with great online reviews.

Optimize for voice search. According to a study by comScore, by 2020 half of all searches will be done by voice. Make sure those voice searches find your business by incorporating likely voice search phrases into your website content—be sure to use full sentences phrased in a natural conversational style rather than single keywords.

Aim for “position zero.” When a user asks a question in Google Search, Google sometimes pulls content from a relevant website and displays it in a special featured snippet or answer box above the #1 search result. Getting content into a featured snippet is a great way to increase traffic (snippets include a link to the page where the content came from), as well as boost the credibility and visibility of your brand. To increase your chances of having your content selected as a featured snippet by Google, think of likely searches related to your business and pepper your site with clear, authoritative answers.]]> <![CDATA[What day is best to launch a website?]]> https://filetruth.com/forum/Thread-What-day-is-best-to-launch-a-website Sat, 25 Apr 2020 11:55:25 +0000 https://filetruth.com/forum/Thread-What-day-is-best-to-launch-a-website The best day to launch a website? Tuesday. Monday is a day to catch your breath for the week. Tuesday gives everyone plenty of time to plan, check-in, and be ready for any issue that may arise, while also allowing for several days of time after the launch to address issues and fixes.]]> The best day to launch a website? Tuesday. Monday is a day to catch your breath for the week. Tuesday gives everyone plenty of time to plan, check-in, and be ready for any issue that may arise, while also allowing for several days of time after the launch to address issues and fixes.]]> <![CDATA[Where can I promote my business for free?]]> https://filetruth.com/forum/Thread-Where-can-I-promote-my-business-for-free Sat, 25 Apr 2020 11:54:35 +0000 https://filetruth.com/forum/Thread-Where-can-I-promote-my-business-for-free 7 Ways To Promote Your Business Online For Free

Use the three big local listing services. ...
Embrace social media. ...
Start a blog. ...
Put up multimedia on YouTube and Flickr. ...
SEO your company website. ...
Press releases. ...
Join a relevant online community and contribute.

]]> 7 Ways To Promote Your Business Online For Free

Use the three big local listing services. ...
Embrace social media. ...
Start a blog. ...
Put up multimedia on YouTube and Flickr. ...
SEO your company website. ...
Press releases. ...
Join a relevant online community and contribute.

]]> <![CDATA[How can I advertise on Google for free?]]> https://filetruth.com/forum/Thread-How-can-I-advertise-on-Google-for-free Sat, 25 Apr 2020 11:53:51 +0000 https://filetruth.com/forum/Thread-How-can-I-advertise-on-Google-for-free Go to https://www.google.com/business
and click Start Now.

Search for your business to verify that it is not already listed. If you do not find your business, continue entering your info.
Follow the simple steps provided by Google. ...
Verify your business. ...
Well there we have it, you can now get free advertising on Google.

]]> Go to https://www.google.com/business
and click Start Now.

Search for your business to verify that it is not already listed. If you do not find your business, continue entering your info.
Follow the simple steps provided by Google. ...
Verify your business. ...
Well there we have it, you can now get free advertising on Google.

]]> <![CDATA[How much does it cost to advertise on a website?]]> https://filetruth.com/forum/Thread-How-much-does-it-cost-to-advertise-on-a-website Sat, 25 Apr 2020 11:53:01 +0000 https://filetruth.com/forum/Thread-How-much-does-it-cost-to-advertise-on-a-website Google and Bing: The average cost per click using Google Ads and Bing Ads for their search engines is between $2 and $3, while the average cost for displaying ads on websites is about 50 cents per click. The most expensive ads are over $50 per click.]]> Google and Bing: The average cost per click using Google Ads and Bing Ads for their search engines is between $2 and $3, while the average cost for displaying ads on websites is about 50 cents per click. The most expensive ads are over $50 per click.]]> <![CDATA[How do I advertise my website on Google?]]> https://filetruth.com/forum/Thread-How-do-I-advertise-my-website-on-Google Sat, 25 Apr 2020 11:52:22 +0000 https://filetruth.com/forum/Thread-How-do-I-advertise-my-website-on-Google Advertising on Google is one of the best decisions you can make to expand your reach, find new customers, and grow your business. Google Ads (formerly known as Google AdWords) is the world’s largest and most widely used online advertising platform, and by advertising on Google, your business can reach a potential audience of millions.

Let us help you get started with this beginner's guide to advertising on Google.

How Advertising on Google Works
Google Ads functions as an auction, but unlike a regular auction, it’s not just your bid that matters – the auction takes the quality and relevance of your ad campaigns into account. This means that the playing field is level for everybody, not only those advertisers with the deepest pockets.

The Google Ads auction is centered around the concept of keywords. Advertisers identify keywords that are relevant to their business – and that searchers are likely to use when trying to find something – and bid on them, stating how much they are willing to pay each time a Google user clicks on their ad. This is where the term “pay-per-click advertising” comes from.

The ad auction takes place every single time a searcher enters a keyword into Google, meaning that every single search for keywords you’re bidding on represents an opportunity for your ads to be shown to prospective new customers. And since those prospects are actively looking for what you’re selling, you’ll be showing up at the exact right moment. This is what makes advertising on Google so powerful, and one of the best ways to grow your business.

How to Advertise on Google
Advertising on Google requires a Google Ads account, which is free to create. Once you’ve opened your account, it’s time to figure out how to use Google Ads to grow your business!

The following is a ten-step process for advertising on Google:

Establish your account goals
Determine your audience
Conduct keyword research
Set budgets and bids
Build your optimal account structure
Write high-performing ads
Create effective landing pages
Implement conversion tracking
Grow your remarketing lists
Make optimization a habit
We'll provide more tips on how to optimize your Google advertising below.

Optimal Google Ads Account Structure
The first step is to consider your account structure. Although there are many ways to structure an AdWords account, such as mirroring the structure of your website or by product categorization, the most effective and successful accounts all share the same qualities when it comes to organizational hierarchy. The following figure shows an optimal Google Ads account structure:

How to Use Google AdWords account structure diagram
The account itself is the topmost level. Within each account are campaigns. Some advertisers only run a single campaign at any given time, whereas others run numerous campaigns simultaneously. Each campaign houses various ad groups, each of which, in turn, contain unique keywords, ad text, and accompanying landing pages.

Campaigns are often organized by theme, such as a holiday promotion or back-to-school sale. Within each campaign, ad groups are often organized by products or services, such as Hanukah merchandise or school stationery. Finally, individual products, such as menorahs or notebooks, have their own targeted keywords, unique ad copy, and relevant accompanying landing pages.

The structure of your Google Ads account may not reflect this hierarchy precisely, but organizing your account in this manner will allow you to keep things organized and tightly themed from the outset, factors that can have significant influence on PPC metrics such as Quality Score.

Check out this guide full of best practices & tips to getting started with Google Ads.

Advertise on Google with Filetruth
Aside from the technical aspects of setting up and running a PPC campaign using Google AdWords, many advertisers struggle with the time commitment necessary to achieve success with paid search. That’s why Filetruth software and free tools have proven invaluable to thousands of businesses advertising on Google.

The Google Ads Performance Grader: A Completely Free Audit of Your Google Account
To maximize the impact of your Google advertising campaigns, you need to know what measures are working and where improvements can be made – and Filetruth AdWords Performance Grader can help you do exactly that.

How to Advertise on Google Ads Performance Grader
The AdWords Performance Grader is the most comprehensive, fully featured free tool of its kind. In 60 seconds or less, the AdWords Performance Grader performs a detailed and thorough audit of your AdWords account, identifying areas in which improvements can be made as well as highlighting successful areas of your account and how they compare to competitive benchmarks for your industry.

How to Advertise on Google
Try the Filetruth AdWords Performance Grader for free today.

Filetruth Advisor: The Only Online Advertising Platform You Need
Constant analysis, optimization, and attention are required to make advertising on Google as profitable as possible. However, for many small businesses and companies with limited resources, managing a paid search campaign on Google Ads can be a full-time job. That’s why we developed Filetruth Advisor.

How to Advertise on Google 20MWW
Our proprietary 20-Minute Work Week system allows you to effortlessly identify areas in which action can be taken to improve results and campaign performance immediately. Filetruth Advisor allows you to manage your Google Ads, Bing Ads, and Facebook advertising campaigns from one responsive, centralized dashboard, eliminating the need to track various campaigns through different interfaces – simply log into Filetruth Advisor and take control of your online advertising efforts from one place.

Filetruth Advisor customizes its recommendations based on your current campaigns, account history, and other elements individualized to your AdWords account. You will receive action items with specific, actionable recommendations and prescriptive workflows allowing you to make changes to your account in mere minutes that will have an immediate and powerful impact on your account performance. You can track changes over time, and see improvements in your account with our intuitive visual reports.

Try Filetruth Advisor today with a free, no-obligation trial and see how we can help you succeed with advertising on Google.]]> Advertising on Google is one of the best decisions you can make to expand your reach, find new customers, and grow your business. Google Ads (formerly known as Google AdWords) is the world’s largest and most widely used online advertising platform, and by advertising on Google, your business can reach a potential audience of millions.

Let us help you get started with this beginner's guide to advertising on Google.

How Advertising on Google Works
Google Ads functions as an auction, but unlike a regular auction, it’s not just your bid that matters – the auction takes the quality and relevance of your ad campaigns into account. This means that the playing field is level for everybody, not only those advertisers with the deepest pockets.

The Google Ads auction is centered around the concept of keywords. Advertisers identify keywords that are relevant to their business – and that searchers are likely to use when trying to find something – and bid on them, stating how much they are willing to pay each time a Google user clicks on their ad. This is where the term “pay-per-click advertising” comes from.

The ad auction takes place every single time a searcher enters a keyword into Google, meaning that every single search for keywords you’re bidding on represents an opportunity for your ads to be shown to prospective new customers. And since those prospects are actively looking for what you’re selling, you’ll be showing up at the exact right moment. This is what makes advertising on Google so powerful, and one of the best ways to grow your business.

How to Advertise on Google
Advertising on Google requires a Google Ads account, which is free to create. Once you’ve opened your account, it’s time to figure out how to use Google Ads to grow your business!

The following is a ten-step process for advertising on Google:

Establish your account goals
Determine your audience
Conduct keyword research
Set budgets and bids
Build your optimal account structure
Write high-performing ads
Create effective landing pages
Implement conversion tracking
Grow your remarketing lists
Make optimization a habit
We'll provide more tips on how to optimize your Google advertising below.

Optimal Google Ads Account Structure
The first step is to consider your account structure. Although there are many ways to structure an AdWords account, such as mirroring the structure of your website or by product categorization, the most effective and successful accounts all share the same qualities when it comes to organizational hierarchy. The following figure shows an optimal Google Ads account structure:

How to Use Google AdWords account structure diagram
The account itself is the topmost level. Within each account are campaigns. Some advertisers only run a single campaign at any given time, whereas others run numerous campaigns simultaneously. Each campaign houses various ad groups, each of which, in turn, contain unique keywords, ad text, and accompanying landing pages.

Campaigns are often organized by theme, such as a holiday promotion or back-to-school sale. Within each campaign, ad groups are often organized by products or services, such as Hanukah merchandise or school stationery. Finally, individual products, such as menorahs or notebooks, have their own targeted keywords, unique ad copy, and relevant accompanying landing pages.

The structure of your Google Ads account may not reflect this hierarchy precisely, but organizing your account in this manner will allow you to keep things organized and tightly themed from the outset, factors that can have significant influence on PPC metrics such as Quality Score.

Check out this guide full of best practices & tips to getting started with Google Ads.

Advertise on Google with Filetruth
Aside from the technical aspects of setting up and running a PPC campaign using Google AdWords, many advertisers struggle with the time commitment necessary to achieve success with paid search. That’s why Filetruth software and free tools have proven invaluable to thousands of businesses advertising on Google.

The Google Ads Performance Grader: A Completely Free Audit of Your Google Account
To maximize the impact of your Google advertising campaigns, you need to know what measures are working and where improvements can be made – and Filetruth AdWords Performance Grader can help you do exactly that.

How to Advertise on Google Ads Performance Grader
The AdWords Performance Grader is the most comprehensive, fully featured free tool of its kind. In 60 seconds or less, the AdWords Performance Grader performs a detailed and thorough audit of your AdWords account, identifying areas in which improvements can be made as well as highlighting successful areas of your account and how they compare to competitive benchmarks for your industry.

How to Advertise on Google
Try the Filetruth AdWords Performance Grader for free today.

Filetruth Advisor: The Only Online Advertising Platform You Need
Constant analysis, optimization, and attention are required to make advertising on Google as profitable as possible. However, for many small businesses and companies with limited resources, managing a paid search campaign on Google Ads can be a full-time job. That’s why we developed Filetruth Advisor.

How to Advertise on Google 20MWW
Our proprietary 20-Minute Work Week system allows you to effortlessly identify areas in which action can be taken to improve results and campaign performance immediately. Filetruth Advisor allows you to manage your Google Ads, Bing Ads, and Facebook advertising campaigns from one responsive, centralized dashboard, eliminating the need to track various campaigns through different interfaces – simply log into Filetruth Advisor and take control of your online advertising efforts from one place.

Filetruth Advisor customizes its recommendations based on your current campaigns, account history, and other elements individualized to your AdWords account. You will receive action items with specific, actionable recommendations and prescriptive workflows allowing you to make changes to your account in mere minutes that will have an immediate and powerful impact on your account performance. You can track changes over time, and see improvements in your account with our intuitive visual reports.

Try Filetruth Advisor today with a free, no-obligation trial and see how we can help you succeed with advertising on Google.]]> <![CDATA[How do I promote my new website?]]> https://filetruth.com/forum/Thread-How-do-I-promote-my-new-website Sat, 25 Apr 2020 11:49:15 +0000 https://filetruth.com/forum/Thread-How-do-I-promote-my-new-website 1 Email Marketing. ...
2 Personal Email Signature. ...
3 Search Engine Optimization. ...
4 Pay-Per-Click Ads. ...
5 Social Media. ...
6 YouTube. ...
7 Guest Blogging. ...
8 Retargeting.]]> 1 Email Marketing. ...
2 Personal Email Signature. ...
3 Search Engine Optimization. ...
4 Pay-Per-Click Ads. ...
5 Social Media. ...
6 YouTube. ...
7 Guest Blogging. ...
8 Retargeting.]]> <![CDATA[How can I advertise my website for free?]]> https://filetruth.com/forum/Thread-How-can-I-advertise-my-website-for-free Sat, 25 Apr 2020 11:47:57 +0000 https://filetruth.com/forum/Thread-How-can-I-advertise-my-website-for-free
promote your website for free

So you’ve just finished creating your stunning website, but now it’s time to share it with the world. After all, what good is your site if no one is around to see it? Promoting your website doesn’t have to cost you a ton of money. In fact, it doesn’t have to cost you any money at all.

We’re sure you’ve ran into articles similar to this one, promising to show you “x amount of tips” to do something for free, only to have a big, red price tag at the end. This isn’t one of those posts and everything listed will ensure your wallet stays closed.

But don’t take out word for it. Read on to discover the 10 best ways to promote your website for free:

1=Solidify your website SEO

2=Take advantage of email marketing

3=Start a blog

4=Try guest blogging

5=Harness the power of social media

6=Submit your site to online directories

7=Post on forums

8=Reach out with outreach marketing

9=Say it with your signature

10=Focus on quality

01. Solidify your website SEO

SEO, or search engine optimization is hands-down one of the most effective ways to get your website ranking on Google (and other search engines). Unlike SEM (search engine marketing), it’s totally free – the competition is open to everyone, based on the quality of the content you publish, the fluidity of the navigation you offer to your visitors, and the number of links you receive from the outside. Among other factors, good SEO is accomplished by setting certain keywords and phrases throughout your website and other techniques, like adding alt text to your images and optimizing your headings so that your website is more easily found by search engines. SEO requires some time and effort, but in order to make your life a little easier, you can take advantage of Wix SEO Wiz. The magical (and totally free) Wiz will walk you through the process, as well as create an in-depth checklist of all the elements you need to optimize in order for you to ‘get found’. On top of all this, Wix websites are now instantly indexed by Google, so you’ll be able to see your site in search results then and there.

02. Take advantage of email marketing

There’s a reason you will always see email marketing placed high up on articles that talk about how to drive traffic to your website. Why? Because it’s proven to be effective over and over. (For every $1 you spend on email marketing, the average rate of return is $38) Sure, anyone can send a newsletter and get some hits, but one that is carefully written and effective is almost an art form. Keep your content punchy, your CTAs prominent, and your tone pressing to get across to your reader. That is what will separate you and the sea of other newsletters your visitors have subscribed to. Thanks to Wix Email Marketing you can create, send and share beautiful emails in minutes.

03. Start a blog

News flash! Blogs are great. No, I’m not just saying that because you’re reading one. Having a blog on your website can increase your ranking on search engines, help establish yourself as an expert in your field, and dramatically improve your conversion rate. The cherry on top: writing articles will force you to research your market, and in turn broaden your knowledge and grow your professional skills. As for the technical side of starting a blog, Wix makes it super easy to create a killer blog that can be connected to your site in just one simple click. Don’t fancy yourself much of a writer? Not to worry. Remember that a blog needs to be casual and eye level so that you can appeal to anyone from beginner to expert. And, like many things, after some practice it gets easier over time. Lucky for you, we’ve created the definitive guide on how to start your own blog, so you can be well on your way to becoming a blogging pro.

04. Try guest blogging

In addition to starting your own blog, you may want to bring in a guest blogger. This is a popular tactic that is mutually beneficial for both parties involved. Having another writer in your industry write a post on your own blog allows you to dive into the person’s network and hopefully get some quality leads. Not only that, you’re building relationships along the way with people in your industry therefore growing your own network. You both get exposure, traffic, and social media shares. I’d say it’s a win-win for all.

Vice versa, it’s strongly recommended that you become a guest blogger yourself – that is, you start writing articles to be published on other platforms. Here too, the benefits are huge: your website’s link appears on external pages (giving a nice boost to your SEO), you get exposed to a new audience, and you improve your writing skills by trying new formats.

05. Harness the power of social media

Believe it or not, social media isn’t just a way for your friends from high school to show off pictures of their children or for snapping a photo of what they ate for lunch. Businesses that use social media as a tool can tap into a following that helps fuel brand awareness and overall growth. Whether it’s Facebook, Twitter, Instagram, or Snapchat (and hopefully it’s a combination of one or all of them), posting and commenting is important to build a community. Regularly engaging with your audience can also increase the chances of them sharing your content, which is free promotion for your website. Don’t forget to cross-promote so all of your networks get to benefit from as much of your content as possible, like sharing your Instagram video to Twitter or your latest blog post on your Facebook page. You can also add a social bar to your website so that your visitors can easily find your social profiles and share your website.

06. Submit your site to online directories

While a majority of people will be searching Google to find what they’re looking for, submitting your website to online directories is still a good idea. You want your URL in as many places as you can get it so that more people can find it. So why not take advantage of this free advertising space? Depending on the industry you work in, there may be a dedicated directory for your business type. If you have a brick and mortar store, submitting to local directories is even smarter. Free services like Google My Business allow you to claim your business so that when someone searches for your business your website plus a map with your location, hours and contact will appear on the right side of the results page. Other places you’ll want to look into adding your website or business to are Angie’s List, Yellow Pages, and Yelp. Remember, the more the merrier.

07. Post on forums

Who doesn’t like a little shameless self promotion every now and then? Forums are another way of getting your website out to another crowd that may not normally run across it. You can start a new thread on a well known forum like Reddit and let others decide if it’s worthy of getting upvoted, or you can engage in an existing conversation thread that is on-topic and throw in your website when appropriate. (Please, don’t spam. It’s just plain rude.) As with the directories above, try to find forums that are specifically about your businesses’ industry so that you can reach your specific audience in a more intimate way. If you can’t find a forum that’s specific to your business category, don’t fret! You can start your own forum using Wix Forum. This way your website can be the destination forum spot for your industry.

08. Reach out with outreach marketing

Outreach marketing involves connecting with others in your business category, bloggers and influencers to promote your website in some way, shape or form. The technique starts with identifying the targets you need in order to attain your goal. This involves reaching out with a pitch, and following up when necessary. This can be done via email or social media, and depending on your targets’ following, one may be better than the other. The idea is to create a lasting relationship all while getting the exposure for your website you originally set out for. Interested? We’ve got a dedicated guide for the best outreach marketing tactics to promote your website. Keep in mind, it’s called outreach marketing, not overreach marketing. Wink

09. Say it with your signature

Your email signature is basically an online bumper sticker, in that people are going to see it whether they care to or not. This, however, can very much be a good thing for you and your website. Make sure that at the bottom of any email that you send out (regardless to who) you place your business logo, links to your social accounts and website, plus any other contact information. Online promotion? Easy peasy.

10. Focus on quality

When making your own coffee, it’s easy to fix if you’ve made it too strong. Simply add some more water and let it brew to even out its potency. However, adding too much water will ruin the entire pot. When creating content to advertise or promote your website, focus on creating quality work or you’ll end up with a watered-down mess that no one wants. This tip can be applied to all of the other tips you’ll find in this article. Attention to detail and a “quality over quantity” attitude will be one of the best things you can do for your business in the long run.]]>
promote your website for free

So you’ve just finished creating your stunning website, but now it’s time to share it with the world. After all, what good is your site if no one is around to see it? Promoting your website doesn’t have to cost you a ton of money. In fact, it doesn’t have to cost you any money at all.

We’re sure you’ve ran into articles similar to this one, promising to show you “x amount of tips” to do something for free, only to have a big, red price tag at the end. This isn’t one of those posts and everything listed will ensure your wallet stays closed.

But don’t take out word for it. Read on to discover the 10 best ways to promote your website for free:

1=Solidify your website SEO

2=Take advantage of email marketing

3=Start a blog

4=Try guest blogging

5=Harness the power of social media

6=Submit your site to online directories

7=Post on forums

8=Reach out with outreach marketing

9=Say it with your signature

10=Focus on quality

01. Solidify your website SEO

SEO, or search engine optimization is hands-down one of the most effective ways to get your website ranking on Google (and other search engines). Unlike SEM (search engine marketing), it’s totally free – the competition is open to everyone, based on the quality of the content you publish, the fluidity of the navigation you offer to your visitors, and the number of links you receive from the outside. Among other factors, good SEO is accomplished by setting certain keywords and phrases throughout your website and other techniques, like adding alt text to your images and optimizing your headings so that your website is more easily found by search engines. SEO requires some time and effort, but in order to make your life a little easier, you can take advantage of Wix SEO Wiz. The magical (and totally free) Wiz will walk you through the process, as well as create an in-depth checklist of all the elements you need to optimize in order for you to ‘get found’. On top of all this, Wix websites are now instantly indexed by Google, so you’ll be able to see your site in search results then and there.

02. Take advantage of email marketing

There’s a reason you will always see email marketing placed high up on articles that talk about how to drive traffic to your website. Why? Because it’s proven to be effective over and over. (For every $1 you spend on email marketing, the average rate of return is $38) Sure, anyone can send a newsletter and get some hits, but one that is carefully written and effective is almost an art form. Keep your content punchy, your CTAs prominent, and your tone pressing to get across to your reader. That is what will separate you and the sea of other newsletters your visitors have subscribed to. Thanks to Wix Email Marketing you can create, send and share beautiful emails in minutes.

03. Start a blog

News flash! Blogs are great. No, I’m not just saying that because you’re reading one. Having a blog on your website can increase your ranking on search engines, help establish yourself as an expert in your field, and dramatically improve your conversion rate. The cherry on top: writing articles will force you to research your market, and in turn broaden your knowledge and grow your professional skills. As for the technical side of starting a blog, Wix makes it super easy to create a killer blog that can be connected to your site in just one simple click. Don’t fancy yourself much of a writer? Not to worry. Remember that a blog needs to be casual and eye level so that you can appeal to anyone from beginner to expert. And, like many things, after some practice it gets easier over time. Lucky for you, we’ve created the definitive guide on how to start your own blog, so you can be well on your way to becoming a blogging pro.

04. Try guest blogging

In addition to starting your own blog, you may want to bring in a guest blogger. This is a popular tactic that is mutually beneficial for both parties involved. Having another writer in your industry write a post on your own blog allows you to dive into the person’s network and hopefully get some quality leads. Not only that, you’re building relationships along the way with people in your industry therefore growing your own network. You both get exposure, traffic, and social media shares. I’d say it’s a win-win for all.

Vice versa, it’s strongly recommended that you become a guest blogger yourself – that is, you start writing articles to be published on other platforms. Here too, the benefits are huge: your website’s link appears on external pages (giving a nice boost to your SEO), you get exposed to a new audience, and you improve your writing skills by trying new formats.

05. Harness the power of social media

Believe it or not, social media isn’t just a way for your friends from high school to show off pictures of their children or for snapping a photo of what they ate for lunch. Businesses that use social media as a tool can tap into a following that helps fuel brand awareness and overall growth. Whether it’s Facebook, Twitter, Instagram, or Snapchat (and hopefully it’s a combination of one or all of them), posting and commenting is important to build a community. Regularly engaging with your audience can also increase the chances of them sharing your content, which is free promotion for your website. Don’t forget to cross-promote so all of your networks get to benefit from as much of your content as possible, like sharing your Instagram video to Twitter or your latest blog post on your Facebook page. You can also add a social bar to your website so that your visitors can easily find your social profiles and share your website.

06. Submit your site to online directories

While a majority of people will be searching Google to find what they’re looking for, submitting your website to online directories is still a good idea. You want your URL in as many places as you can get it so that more people can find it. So why not take advantage of this free advertising space? Depending on the industry you work in, there may be a dedicated directory for your business type. If you have a brick and mortar store, submitting to local directories is even smarter. Free services like Google My Business allow you to claim your business so that when someone searches for your business your website plus a map with your location, hours and contact will appear on the right side of the results page. Other places you’ll want to look into adding your website or business to are Angie’s List, Yellow Pages, and Yelp. Remember, the more the merrier.

07. Post on forums

Who doesn’t like a little shameless self promotion every now and then? Forums are another way of getting your website out to another crowd that may not normally run across it. You can start a new thread on a well known forum like Reddit and let others decide if it’s worthy of getting upvoted, or you can engage in an existing conversation thread that is on-topic and throw in your website when appropriate. (Please, don’t spam. It’s just plain rude.) As with the directories above, try to find forums that are specifically about your businesses’ industry so that you can reach your specific audience in a more intimate way. If you can’t find a forum that’s specific to your business category, don’t fret! You can start your own forum using Wix Forum. This way your website can be the destination forum spot for your industry.

08. Reach out with outreach marketing

Outreach marketing involves connecting with others in your business category, bloggers and influencers to promote your website in some way, shape or form. The technique starts with identifying the targets you need in order to attain your goal. This involves reaching out with a pitch, and following up when necessary. This can be done via email or social media, and depending on your targets’ following, one may be better than the other. The idea is to create a lasting relationship all while getting the exposure for your website you originally set out for. Interested? We’ve got a dedicated guide for the best outreach marketing tactics to promote your website. Keep in mind, it’s called outreach marketing, not overreach marketing. Wink